Brand identity for the Business Coach Kit

The Business Coach Kit is a complete online toolkit for business coaches to grow their businesses

Business Coach identity design and website design
Giles Taylor writes for W/Brand Design Blog
Giles Taylor, January 11, 2017

To capitalise on years on business coaching experience, the founders of the Business Coach Kit wanted to distil and deliver an online modular toolkit for business coaches to use around the world. 

With the content in production W/Brand was asked to create a brand identity and website design for the Business Coach Kit. After immersing ourselves into the vision of the brand, the modular and toolkit style of content, made us think about how Airfix models were delivered sometime in complex but methodical designs. This opened up a strong visual route for the Business Coach Kit identity to follow. 

Digital advertising using Google Ads and YouTube campaigns gave the new business startup a great foundation generating conversions form North American, South Africa and Australia. 

Business Coach Kit identity design

Business Coach Kit identity design

Brand statement lockup

Brand statement logotype

Business Coach Kit website design

Responsive website design

We can help you develop your business brand, get in touch on 00 44 (0)3330 233 235 or This email address is being protected from spambots. You need JavaScript enabled to view it.

Giles Taylor writes for W/Brand Design Blog

Giles Taylor

Giles is the founder and creative director for W/Brand. A graphic designer from Reading in Berkshire, UK, he's a dad with two wonderful children who enjoys walking and playing the guitar.  

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