New brand identity that cleverly uses historical elements to serve as a wayfinding signpost into Berkshire's past


A signpost to Royal Berkshire's past

The choice of the classic serif font to evoke a sense of tradition and history with the modern san-serif conveys the digital and accessible setup of the archives.

B2B Digital Marketing and Design Agency
B2B Digital Marketing and Design Agency

A brand design to promote local history to the public

The use of a half arrowhead window as the visual identity is a clever way to evoke both historical elements and also serve as a wayfinding signpost or compass.

Brand comms and marketing materials

The new Royal Berkshire Archives brand identity was applied consistently across all marketing materials, including brochures, website, social media, and promotional items.

B2B Digital Marketing and Design Agency
B2B Digital Marketing and Design Agency

A creative agency for brand & marketing teams

Our creative and digital team work closely with clients providing numerous creative and digital skills, acting as your creative partner, like an in-house creative team. 

Find out more about Berkshire local history

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